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The CRMThe Fan Directory

The Fan Directory

The fan list holds every person your creators chat with, with the numbers that show who needs attention today.

What the list shows

Section titled “What the list shows”
ColumnWhy it matters
FanWho he is on the platform
CreatorWhich of your creators he belongs to
ModeWhich reply mode this fan is on
TagsYour labels for this fan
LTVEverything he has ever spent
MessagesHow much you have talked
Last activityWhen he was last in the chat

The fan directory: segments, tags, lifetime value, message count and last activity

  1. Search and the creator filter: narrow the list before you read it.
  2. Mode: which reply mode this fan is on right now.
  3. Tags: the coloured ones are ready-made segments, the rest are your own.
  4. LTV: everything this fan has ever spent. The arrows sort by it.

Segments and tags

Section titled “Segments and tags”

Every label on a fan is set by a person. Sufflera never adds or removes them by itself.

Segments are four ready-made coloured labels: VIP, Active, Cold and New. Click one on the fan’s page to add it or take it off.

Tags are your own labels, typed as free text. The AI reads all of them as this fan’s interests. They are a quick way to mark a group of fans for a campaign.

Tag ideas that agencies use:

  • What he likes: feet, roleplay, gfe, custom-buyer
  • How he buys: high-spender, tips-only, never-bought, price-sensitive
  • Work notes: needs-manager, refund-risk, do-not-automate
  • Campaigns: blackfriday-sent, winback-q3

Agency tip. Agree on your tags before the team grows past three chatters. Twenty tags that mean almost the same are worth less than five everyone uses the same way.

Finding the right fans

Section titled “Finding the right fans”

You can search by name or platform handle, filter by creator, and sort by LTV, Messages or Last activity.

To findDo this
The fans who bring the most moneySort by LTV, filter by creator
Fans who talk a lot but never boughtSort by Messages and look for an LTV of zero
Chats going quietSort by Last activity, oldest first, or use Re-engage fans below
One specific fanSearch by name or handle

Re-engage fans

Section titled “Re-engage fans”

The Dashboard has a Re-engage fans card: fans who have not written for 14 days or more, each with “Silent 34 days” and what he has spent. Re-engage → opens his profile.

The card is sorted by spend, highest first. Silence only decides who gets on it. So the top of the card is where the most money has gone quiet.

A fan who paid three months ago and has not heard from you since is easier to bring back than a new one, and it costs one message.

How to run a re-engagement session

  1. Open the Dashboard and go through Re-engage fans from the top.
  2. Open each fan’s profile and look in AI memory for something specific to mention.
  3. Open the chat and generate a draft.
  4. Tag everyone you wrote to, so the next session starts from a clean list.

Overdue follow-ups

Section titled “Overdue follow-ups”

The Operator queue on the Dashboard shows promises with a deadline first, then valuable chats going quiet, across all fans and creators. Each row has Open, Mark done and Postpone to tomorrow. A quiet chat also has Forget: the fan stops appearing there, but stays everywhere else.

How to set reminders: Revenue and Follow-Ups.

Adding and importing fans

Section titled “Adding and importing fans”

A fan is created automatically the first time his chat is opened, so usually you never add one by hand. You can also:

  • Create a fan by hand to prepare a profile before his first message. The form asks for his platform ID: on OnlyFans, the number at the end of his chat link; on Fansly and Fanvue, his username without @. It must match exactly, or the side panel creates a second card when his chat opens.
  • Import many fans from a file when you move from another system.

Bulk import: a CSV with one column of platform references

Archiving

Section titled “Archiving”

Fans are archived, not deleted. An archived fan disappears from your work lists, but his history, purchases and analytics stay. If he comes back in six months, the creator still remembers him.

Next steps

Section titled “Next steps”