Key Concepts
A short glossary of the terms this manual uses. Everything else builds on these.
Account
Section titled “Account”Your agency. The Account is the boundary around all of your data: every creator, fan, conversation and media item belongs to it, and so does your subscription, your balance and your team.
One Account can hold many creators and many team members. Data never crosses between Accounts.
A person who logs in. Every user belongs to exactly one Account and holds exactly one role, which determines what they can see and do. Users are invited by email and can be disabled at any time without losing the record of what they did.
A named set of permissions. Five roles come ready to use — Owner, Admin, Manager, Chatter and Accountant — and you can edit them or create your own.
A role also carries a creator scope: either every creator in the Account, or only the creators explicitly assigned to that person. Chatters are scoped by default, so a chatter sees only their own creators — on the dashboard and in the extension alike.
See Team and Permissions.
Creator
Section titled “Creator”The persona your team writes as: a name, a voice, a personality, a set of boundaries, a time zone and a daily rhythm. A creator can represent a real person you manage or a character you operate.
Everything the AI writes is written as a creator. Two creators in the same Account never share a voice, a mood or a fan list.
One person on the other side of one conversation, under one creator. A fan profile holds their message history, purchases, lifetime value, tags, your notes, your instructions for the AI, their language, their funnel stage and their AI memory.
The same person subscribed to two of your creators is two fan profiles — which is correct, because those are two different relationships with two different histories.
See The Fan Profile.
A reply written by the platform for a specific fan in a specific conversation. Every draft is generated fresh from the current context: the fan’s unanswered messages, their profile, the creator’s persona and current mood, and your rules.
Every draft is checked automatically before it reaches your screen. See Draft Quality and Review.
Everything the fan has sent since your creator last replied. If a fan wrote “hey”, then “you there?”, then “I’ve got a question”, that is a burst of three messages — and the platform answers all three together, rather than replying to the last line as if the first two never happened.
Persona
Section titled “Persona”The permanent part of a creator: tone of voice, backstory, appearance, interests, signature phrases, pet names, allowed and forbidden topics, reply length, emoji usage, and the sales triggers that tell the platform when to move toward an offer.
The changing part of a creator. Five dimensions — energy, flirtiness, patience, neediness and confidence — that shift over the day and week, drift back toward the creator’s baseline temperament, and shape how replies read at any given moment.
Separately, each fan has a warmth value: how the creator feels toward that person specifically, which takes priority over the general mood.
Funnel stage
Section titled “Funnel stage”Where a conversation currently sits on the path to revenue. The platform assigns one automatically and keeps it current:
| Stage | Meaning |
|---|---|
| Introduction | First contact; establishing who you both are |
| Small talk | Comfortable conversation, no commercial intent yet |
| Warming up | Genuine engagement and rapport building |
| Ready to offer | Receptive to a paid offer right now |
| After purchase | They have bought; the relationship continues from a new baseline |
Stages are visible in the fan directory and on every fan profile, so you can work your book by readiness rather than by guesswork.
Autonomy level
Section titled “Autonomy level”The permission you grant for a conversation to be answered automatically. Three levels: L1 (a person does everything), L2 (drafts appear on their own, a person sends), L3 (drafts may also be sent automatically).
Set per creator, and overridable for any individual fan. This is a permission, not a switch — it decides what may happen, never what is happening.
See Autonomy Levels.
Autopilot
Section titled “Autopilot”The switch. Autonomy says what is permitted; Autopilot says whether the platform is actively working right now, and over which conversations. It is engaged deliberately, from the side panel, for the browser tab you are in.
While Autopilot is off, nothing is sent automatically — regardless of what any autonomy level says.
See Autopilot.
Draft quota
Section titled “Draft quota”The number of drafts your subscription grants each month — one of the two numbers you choose yourself. Every generation costs one draft, however much work goes into producing it. When the allowance runs out you can buy a draft pack; it goes into the same counter and, like the rest of it, is reset at your next renewal.
See Billing.
Balance
Section titled “Balance”Your prepaid account balance, topped up by cryptocurrency payment. Subscriptions and draft packs are taken from it. The balance is yours and is never consumed by cancelling a subscription.
Quick reply
Section titled “Quick reply”A saved piece of text belonging to a creator — an opener, a standard answer, a pricing line — that a chatter can copy into a conversation in one click.
Media vault
Section titled “Media vault”Your creator’s catalogue of sellable content: title, description, suggested price and tags. Attaching an item to a generation tells the platform exactly what is being offered and at what price, so the reply sells the right thing for the right number. The platform also tracks what each fan has already been sent.